Prepared for Scarlett Richards
by Cue Communications
16180 April 21, 2024 May 26, 2024

Email marketing proposal

Make your mark

Receiving good email marketing can be a joy that leaves a lasting impression about the sender. Incorporating engaging information about your company’s development, special mailing list deals, or alerts to upcoming events are all thoughtful ways to reward your customers for their time.

With an endless selection of platforms and implementation styles to select from, and growing technology to facilitate cutting edge coding, design, and deliverability, it’s important to have all these factors lined up for your message to be communicated clearly, to ensure world-class results for your business.

How we get you ahead

Being a full-service marketing company, we are able to develop comprehensive, end-to-end email campaign management services that cover everything from content creation and design, to testing and deployment. Our methods are tried and true, guaranteeing you the best results available.

Stage 1: Business analysis and campaign goals

We begin by taking stock of your business via ‘SWOT analysis’, which includes:

  • What are the current strengths and weaknesses?
  • What are the opportunities and threats?

Based on the results of this analysis, we will develop concrete campaign goals for your email marketing.


Stage 2: Campaign planning and development

With your campaign goals in mind, we will put together a marketing programme that is tailored to your company.

Defined performance objectives (such as open, click, and conversion rates) will be set, in order to easily monitor and measure the performance of your campaign.

At this stage we will also outline the timeline of your marketing programme.


Stage 3: Testing and implementation

The testing and implementation stage includes:

  • Design and copywriting for emails
  • A/B testing of subject lines, images, copywriting, Calls-to-Action, links
  • Campaign testing on multiple mail clients
  • Send time optimization

Finally, once all the tweaks and changes necessitated by testing are complete, your marketing campaign will be distributed to your mailing list.


Stage 4: End of campaign analytics and reporting

Following the end of your campaign, we will carry out comprehensive performance analytics. These analytics will allow for reporting on the following:

  • Campaign opens
  • Click-throughs
  • Lead generation
  • Website traffic
  • E-commerce performance
  • ROI
  • Unsubscribes
  • Delivery failure


What’s next?

After acceptance, we’ll be in touch to invite you in for a face to face discussion over coffee or tea.

During this meeting, we’ll nail down what your objectives are for the campaign, as well as finding out what tone you prefer, any content or media you’d specifically like to be included, and whether you’d like us to arrange for some corporate promo swag to be printed at the same time.

Payment and terms

  • Payment is required prior to commencement of work
  • Payment is accepted with thanks via cash, credit, eftpos, check, or online funds transfer
  • If paying via online funds transfer, please use your quote number and surname as the reference


With the strength and breadth of our experience, and understanding of the marketing world, we are confident in our ability to deliver industry best results for our customers.

This includes meeting any reasonable goals and deadlines outlined, and committing to timely communication throughout the whole process.

However if for any reason you’re not totally satisfied with the services we have provided, we will refund you in full.

Cue Communications: 25 years of marketing excellence

Hailing from a varied array of backgrounds, the Cue team is comprised of a host of marketing professionals who have built a reputation for consistently producing intelligent, impactful and inventive work.

Our tenacious approach to marketing and digital content means we pride ourselves in being fully informed of the best technology, the most effective methods of smashing customer goals, and constantly evolving to perform better, to deliver more efficiently, and to delight our customers again and again.

The Cue Team


Marketing superstars! We didn’t realize the true scope of what was able to be achieved via email marketing until working with this crowd. Highly recommend to all.
by Anna Burton
Don’t think twice - call this team today. We had been putting off outsourcing our email marketing campaign design, thinking we could put together something reasonable ourselves. Hiring a professional has given us better  More
by Sophia Turner
So glad we came across these fantastic people! They’ve now handled several campaigns for us, and each one has been better than the last… with results to match.
by Gary Hunter

Email marketing proposal

Total $1,200.00
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